FOCUS GROUPS
Generally 8 respondents per group.
Looking for the right people for discussion groups, interviews and online research? Our team is experienced in recruiting the best respondents to match your brief. As well as excelling in more traditional recruitment, we love to take on a challenge; whether it's a speedy turnaround, a sensitive topic or finding hard to reach respondents.
MINI GROUPS
Generally 5 respondents per group
Paired interviews
Groups of 3 / 2 respondents
F2F IN-DEPTH INTERVIEWS
Face to Face one-to-one interviews known as IDIs.
TELEPHONE IN-DEPTH INTERVIEWS
One to one interviews known as TDIs
ACCOMPANIED SHOPPING TRIPS
Respondents accompanied by a moderator in one to one sessions during a shopping trip
Quantitative
Reliable, measurable, accurate and timely data to help you meet you research needs, We cover a wide range of quantitative methodologies including
CATI - COMPUTER ASSISTED TELEPHONE INTERVIEWS
Conducted in house in our telephone department.
CAPI - COMPUTER ASSISTED PERSONAL INTERVIEWS
F2F interviews conducted in various settings.
CAWI - COMPUTER ASSISTED WEB INTERVIEWS
F2F interviews conducted in various settings using online surveys.
PAPI - PEN AND PAPER INTERVIEWS
F2F interviews conducted in various settings.
EXIT INTERVIEWS
F2F interviews with respondents as they leave a specific store. Can be conducted as CAPI, CAWI or PAPI.
RESEARCH CLINICS
Large-scale central location tests. Always pre-recruited.
HALL TESTS / CLTS
Pre-recruited or street intercepted central location tests. Can be conducted as CAPI, CAWI or PAPI.
PLACEMENT AND RECALL
F2F in home interviews after respondent is given a product to trial for a week or two.
ONLINE QUANT
Standard online surveys.