Focus Groups

6-8 respondents per group

Mini Groups

4-5 respondents per group

IDI In-depth Interviews

One to one or online in-depth
interviews

Accompanies Shopping Trips

Respondents accompanied by a
moderator in one-to-one sessions
during a shopping trip

Paired Interviews

Groups of 3 / 2 respondent

CLT Central Location Test

Pre-recruited or street intercepted
central location tests. Can be
conducted as CAPI, CAWI or PAPI

Data Processing

Providing pre-survey operations like
scripting, transcription, translation, and
localization and Post-survey operations
like analysis and reporting as well